![]() |
![]() |
||||||
|
Marketing Strategies and ApproachesThe Basics of Marketing for Non-profits and how to use it for change, and improved funding. ~Cause Related Marketing~Corporate funding is often not where you might expect to find it. Cause related marketing represents a "win-win" for the business and non-profit world. You might help further your mission by helping a business improve their bottom line. This full-day seminar discusses how it works and how you might make it work for you. ~PR and Publicity for The Non-Profit~A half-day to find out why you constantly say, "They never do any positive stories about us!" Light and entertaining it is nonetheless full of practical tips to make it possible for you to "get into the news." Since third party credibility brings funding and respect in the community this workshop can positively affect your organization and its mission. Covers the basics and tips to effectively use TV, radio, and print media. ~The Newsletter~Also available as a one hour talk- Everyone has a newsletter - how come no one reads it? In two hours this talk can take your newsletter from boring to unique and effective. It will round up the "usual suspects" of newsletter content and design and rethink the ubiquitous communication in a new way that will be read and is easier to produce. Submitted newsletters can be critiqued for the attendees. |
||||||
|
|||||||
|
|||||||
| Copyright © 2004. Richard Male & Associates |
|||||||